Monday, 29 December 2014

Think twice before starting a tweet with an @ sign

Did you notice a period in front of @jetairways?

Why the period at the start?

If you start a tweet with @, only the people who follow BOTH you and the person named at the beginning of the tweet will see the tweet – not all your followers.

This tweet has been targeted to Pat and only the followers of Jet Airways.

I got to see it because, one of my followers retweeted it.

So what’s the solution?

It’s simple. Rephrase the tweet and put the @ sign in the middle of the tweet.

Here’s a presentation by Gary Vaynerchuk that describes it all.