.@jetairways update: Fire was under control as the plane landed and no passenger was injured. http://t.co/gxz56ecYax
— Nepali Times (@nepalitimes) December 29, 2014
Did you notice a period in front of @jetairways?
Why the period at the start?
If you start a tweet with @, only the people who follow BOTH you and the person named at the beginning of the tweet will see the tweet – not all your followers.
This tweet has been targeted to Pat and only the followers of Jet Airways.
@patdesma Waiting to welcome you on a Jet Airways flight soon. :)
— Jet Airways (@jetairways) December 29, 2014
I got to see it because, one of my followers retweeted it.
So what’s the solution?
It’s simple. Rephrase the tweet and put the @ sign in the middle of the tweet.
Another crisis averted. @jetairways safely landed at #TIA after it collided with a bird. #airsafety #birds
— Subhash Ghimire (@subhash580) December 29, 2014
Here’s a presentation by Gary Vaynerchuk that describes it all.