Tuesday 28 January 2014

10 new rules of crisis communications

Crisis communications is a tough nut to crack. I have had situations when I was running here and there gathering the facts, calling the journalists, contacting bloggers, writing letters to the editors, and holding a press conference to clarify the issue.

As the Nepali adage goes, "Oralo lageko mrigalai bachchhole pani khedchha" (translation: a deer running downhill is challenged even by a calf.), you will be bombarded by questions, some really nasty enough to tackle, once an image ruining rumour spreads.

Now-a-days you have got plenty of options to address the situation. Melissa Agnes, the editor of Agnes + Day's Crisis Intelligence Blog, explains the very important 10 new rules of crisis communications through an infographic designed by the Agnes + Day crisis intelligence team.   

 10 New Rules of Crisis Communications - InfographicThe 10 New Rules of Crisis Communications – Infographic by Agnes + Day

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